PPC Policy

Maps.com PPC Policy:

For Google, Yahoo, MSN and Bing, you may bid on Maps.com trademarks and variations as long as you do NOT direct link or use the Maps.com display url. When bidding on trademarks or trademarks plus other keywords, you MUST send traffic to your own web site first. You may use http://maps.yourdomain.com or www.yourdomain.com/mapscom. You may direct link for non-trademark keywords. For all other search engines, you may direct link on any keyword whether it is trademark or not.