PPC Policy

TheHairStyler.com PPC Policy:

Trademark bidding is allowed. Direct linking is allowed. Use of the TheHairStyler.com display url is allowed. Basically, we have made this program wide open for you because the landscape is so competitive for PPC. On that note, make sure that you are utilizing as many long tail keywords as possible since the cost for short tail keywords can be so prohibitive.

See the Killer Keywords Page for a list of long tail keywords, broad and exact match combinations, and competition data.